Statesboro native Whitney Mooney was named as the new Information/Public Relations director for Georgia Farm Bureau Federation, Farm Bureau President Tom McCall announced Thursday. “Whitney has a proven track record of creating advertising campaigns that have earned national awards and increased Georgians’ awareness of our organization,” McCall said. “We look forward to seeing what she will do as she leads our Information and Public Relations Department in the years to come.” Mooney and her husband, Yancey, have two school-aged children – a son and a daughter. Both Whitney and Yancey are natives of Statesboro and graduated from Bulloch Academy. Whitney is the daughter of John and Lisa Lee. Prior to her promotion, Mooney served as associate director of the department since December 2021. In that role, she was responsible for shaping communication strategies about GFB’s mission to serve Georgia farmers and increase awareness of the Farm Bureau’s Mutual Insurance Company. Mooney first joined Farm Bureau in March 2018 as the department’s media buyer and was promoted to brand marketing manager in December 2020. As associate director and brand marketing manager, she led GFB’s Marketing Team in developing diverse multi-platform content for the Georgia Neighbors, the Farm Monitor, Farm Bureau Insurance Company websites and the company’s social media accounts. She led her team in developing statewide marketing campaigns that included: “We Never Drop the Ball,” “We Are All Farm…
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